Egyptian Fintech PALM Secures 7-Figure Pre-Seed Funding to Revolutionize Savings Culture
PALM, Egypt’s pioneering fintech startup that focuses on goal-based savings, has successfully closed a 7-figure pre-seed funding round to power its mission to transform how Egyptians reach their life goals and grow their savings with a smarter, more personalized, and rewarding platform. The funding round was led by 4DX Ventures and also got support from other investors, including Plus VC and a group of international angel investors. PALM—founded by Mazen El Kerdany and Ahmed Ashour—aims to transform Egypt’s savings culture by offering a personalized platform that integrates traditional investment tools with behavioral nudges. If these goals are achieved, users will be able to save for milestones like education, healthcare, and travel . The platform optimizes asset allocations across fixed income, equities, and precious metals while offering exclusive merchant deals to maximize savings. In addition to that, the platform also takes a distinctive approach to offering rewards to users who sa…
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Temmy is the founder of Budgetrend. He is a seasoned journalist with extensive experience in business of technology, economy, finance, business, money, politics and education. He is currently studying Accounting at the Federal University of Oye-Ekit…
